Average Industry Rates for Email as of May 2020
AVERAGE INDUSTRY RATES FOR EMAIL AS OF MAY 2020 What the Numbers Mean The open, click-through, bounce, and unsubscribe rates for your campaign give a well-rounded picture of how your emails are being received. They also give you a place to start when you’re looking to improve! Open Rate – Measures the percentage of emails opened compared to sent. Bounce Rate – Measures […]
